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D2 RISE — Advertising. Marketing. Technology.
Technology-native advertising & marketing

ADVERTISING.MARKETING.TECHNOLOGY.

Building what modern marketing demands — combining strategy, creativity, media, intelligence, data, AI and engineering to solve complex marketing challenges.

STRATEGY CREATIVITY MEDIA CUSTOMERS COMMERCE DATA AI ENGINEERING TECHNOLOGY STRATEGY CREATIVITY MEDIA CUSTOMERS COMMERCE DATA AI ENGINEERING TECHNOLOGY
01 / The shift

MARKETING HAS ENTERED A NEW ERA.

The boundaries between advertising, marketing, media, customer experience, commerce and technology are disappearing. AI is changing how marketing is created, delivered and optimized. Technology is becoming part of marketing itself.

01
Audiences are fragmented.Signal
02
Media is increasingly intelligent.Media
03
Customer relationships are data-driven.Customer
04
AI is changing the operating model.AI
The opportunity is no longer simply to market better.

It is to build a better marketing capability.
02 / Point of view

THE NEXT GENERATION OF MARKETING WILL BE BUILT, NOT JUST MARKETED.

Modern marketing increasingly depends on the ability to connect creativity with intelligence, media with data, customers with technology, and strategy with execution.

CREATIVITY CREATES MEANING.
MEDIA CREATES REACH.
MARKETING CREATES DEMAND.
DATA CREATES INTELLIGENCE.
AI CREATES LEVERAGE.
TECHNOLOGY CREATES CAPABILITY.
MEASUREMENT CREATES ACCOUNTABILITY.
03 / The problems

WE START WITH THE PROBLEM.

We don't force complex challenges into predefined packages. We understand the problem, determine what it requires and bring together the right capabilities.

01

Brand

Positioning, identity, creative platforms and experiences that create relevance.

02

Demand

Attention, reach, acquisition and measurable market demand.

03

Growth

Acquisition, conversion, retention and commercial performance.

04

Customer

Intelligent, personalized and lasting customer relationships.

05

Commerce

Connecting marketing, experience and commerce to accelerate revenue.

06

Influence

Reputation, communication, trust and stakeholder influence.

07

Experience

Experiences that move people from awareness to participation.

08

Intelligence

Turning data into understanding, prediction and better decisions.

09

Technology

Platforms, systems and infrastructure that make modern marketing possible.

04 / Capabilities

DEPTH WHERE IT MATTERS.

A broad advertising and marketing capability, underpinned by serious technology depth.

05 / Intelligence & technology

TECHNOLOGY IS NO LONGER BEHIND MARKETING.
IT IS INSIDE IT.

Data determines what we understand. AI expands what we can predict and create. Engineering changes what marketing systems can do. Automation changes how marketing operates.

01 / DATA

Data

Collection, engineering, enrichment, supply, platforms and activation.

02 / AI

AI & ML

Models, training data, generative AI, agents, prediction and intelligence.

03 / ENGINEERING

Engineering

Applications, APIs, platforms, integrations, infrastructure and systems.

04 / ADTECH

AdTech

Audience, identity, delivery, bidding, verification and optimization.

05 / MARTECH

MarTech

CRM, automation, customer intelligence, personalization and experience.

06 / INTELLIGENCE

Intelligence

Analytics, simulation, decision systems, experimentation and marketing science.

06 / Operating model

FROM PROBLEM TO MEASURABLE IMPACT.

01

Understand

Research · Intelligence · Data · Context

02

Define

Challenge · Opportunity · Objective

03

Design

Strategy · Creative · Experience · Technology

04

Build

Campaigns · Platforms · Systems

05

Activate

Media · Marketing · Customers · Commerce

06

Measure

Data · Attribution · Performance

07

Optimize

Experimentation · AI · Automation

07 / Who we work with

BUILT FOR AMBITION.

We are built for organizations where the opportunity is significant, the environment is changing and the challenges are complex.

Founders

New brands, products, categories and markets.

Growing companies

Scalable demand, stronger positioning and sustainable growth.

Marketing leaders

Performance, customer relationships and marketing capability.

Enterprises

Complex marketing ecosystems, technology, data and operations.

08 / Why D2 RISE

WE DON'T JUST DELIVER MARKETING.
WE BUILD CAPABILITY.

01
Technology-nativeCore
02
Problem-firstMindset
03
Deep technology capabilityDepth
04
Built across the marketing ecosystemReach
05
Designed for what comes nextFuture
06
Outcomes matterImpact
The objective is not activity.

It is measurable marketing and business impact.
09 / R&D

WHAT COMES NEXT IS ALREADY BEING BUILT.

R&D is where D2 RISE researches, experiments, prototypes and develops technologies that can shape the next generation of advertising and marketing.

ResearchExperimentPrototypeTestBuildDeployEvolve
10 / Start a conversation

BUILD WHAT COMES NEXT.

Tell us what you're trying to achieve, what isn't working, or what you're trying to build. You don't need to know which service you need. That's our job.